Packaging design in Houston.
The package is the pitch. Make it say the right thing.
On a shelf, your packaging does the selling. No salesperson, no ad, no second chance. We design packaging that starts from brand strategy, so the box says the same thing as everything else you make.
How we approach it
Strategy before shelf
We figure out who you are and who you're for before we touch a box. The package is the strategy made physical, not a decoration on top of it.
Built for the three-second test
Nobody studies your package. They glance at it. We design for the glance: one clear idea, readable from six feet away, impossible to confuse with the competition.
A system, not a one-off
One SKU becomes five, then twenty. We design the system behind the package so every new flavor, size, and line extension fits without a redesign.
Real-world ready
Print specs, dielines, materials, vendors. We carry the design all the way through production so what ships looks like what we showed you.
What it looks like in practice
Trentino Gelato
Good gelato in a box that wasn't selling it. We repackaged the whole line around one idea per flavor, from Fancy to Super, so the shelf does the talking.
Southern Star Brewing
A can collaboration with Color Factory, built to stand out in a cooler full of IPAs that all look the same.
Mushie
Packaging for a baby brand parents already loved, designed to look as considered on the shelf as the products themselves.
Fig
Packaging that carries the brand's personality from the box to the unboxing, so the experience starts before the product does.
Why strategy comes first
Every package on this page came out of a brand strategy, not a mood board. That's the difference between packaging that looks nice and packaging that sells. If you're starting from scratch, start there.
Need packaging design in Houston? Let's talk.
Bring us the product. We'll tell you honestly what the package needs to say.
Email team@5plus8.com